Tips on creating a successful corporate safety culture, engaging senior management to support a fleet safety program, and how to curtail and eliminate distracted driving in fleets are the themes of the three keynote speeches that will be presented at this year’s Fleet Safety Conference.

Mike Watson, Shell’s global road safety manager, will kick of the Fleet Safety Conference on July 14 with his keynote “How to Create a Successful Corporate Safety Culture—Shell’s Journey to Goal Zero.” In this peer-to-peer presentation, attendees will learn how Shell used its lifesaving rules to create a pervasive corporate-wide safety culture.

The lunch-time keynote presentation on July 14 will be by Joseph McKillips, CSP, sr. manager, commercial program support global EHS&E for Abbott. McKillips will be discussing “How EHS/Fleet Professionals Can Engage Senior Leadership to Provide Management and Financial Support for Corporate Safety Programs.” The keynote will specifically address how EHS and fleet managers can persuasively stress the importance of “proactive leadership” before something tragic happens.

On July 15, the second day of the Fleet Safety Conference, David Teater, senior director, transportation initiatives for the National Safety Council, will address one of the most pressing dangers facing fleet managers today—distracted driving. In his address “Latest Industry Initiatives to Reduce Deaths and Injuries Associated with Distracted Driving,” Teater will explain how fleet policies banning both hands-free and handheld devices while driving will not only decrease in-vehicle distractions, improve employee safety, and minimize employer liability, but also increase driver productivity.

The Fleet Safety Conference will take place July 13-15 at the Renaissance Schaumburg Convention Center Hotel in Schaumburg, Ill. For more information or to register go to www.fleetsafetyconference.com.