How to Retain Drivers with Safety Programs

With the US experiencing a tight labor market and a shortage of commercial drivers, fleet managers are struggling to hold on to their employees – especially the best ones.

With an 89% turnover rate for large fleets, current driver shortages at more than 60,000 drivers, and an average cost of $4,400 to replace a rank-and-file employee, companies more than ever need to turn innovative solutions and programs to retain the employees they do have. Technology designed to lower driver risk and provide data through telematics combined with safety alerts not only boosts morale, it can help reward and reinforce the value placed on good driving behavior.

In “How to Retain Drivers with Safety Programs,” we dive into how you can use fleet safety technology to help preserve both your work force and your budget. Learn how to:

• Reduce costs associated with losing drivers, and replacing them

• Tips to create a program with benefits beyond just safety on the roads

• Supplement traditional driver retention options, and use data to measure the impact

Increase retention, safety, and ultimately your bottom line.