Ford's 2016-MY Fleet Preview
Joe Hinrichs, EVP and President of the Amercas for Ford Motor Company, spoke at the business meeting on the importance of fleet to Ford.
Kevin Koswick, director of North American Fleet, Lease & Remarketing Operations (NAFLRO), updated attendees on the company’s fleet sales initiatives.
Fritz Ahadi (right), general manager, Commerical and Governmental Operations, and Mike DeYoung, fleet service operations manager, co-presented at the business meeting giving a product update.
Matt VanDyke, director, global Lincoln marketing, sales and service for Ford Motor Co., spoke on Lincoln’s focus on fleet sales.
Ford showcased its telematics offerings powered by Telogis. Attendees learned about capturing performance metrics such as excessive idling, which can be monitored in real-time.
Fleet managers were given the opportunity to test the trailering performance of F-150s with trucks equipped with the 3.5L EcoBoost V-6 and 2.7L EcoBoost V-6.
Ford’s Police Advisory Board poses for a group photo at a display of upfitting options available for Ford’s commercial vehicles offered by Ford’s upfitting partners and add-on equipment manufacturers.
Fleet managers dressed for the occasion at the opening night reception at the Circle R Ranch, which included a rodeo performance. Enjoying the moment is Mike Crowley, (center) general marketing manager, commercial vehicles, for Ford NAFLRO.
There were plenty of networking opportunities following a traditional BBQ dinner at the Circle R Ranch, the site of the welcome reception.
One of the driving events was a high-performance street drive with a timed slalom. Models available to test were the Mustang, Edge Sport, and Taurus SHO.
The product drive took place at AT&T Stadium, where attendees could test drive the entire lineup of Ford products.