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Optimize Supply Chain Logistics with Traffic Analytics for both Middle and Last-Mile Delivery

December 2, 2021 |11:00 AM PST |Duration: 1 Hr

Sponsored by

The need for immediate access to traffic data is increasing as the demand for narrower time windows and to improve the customer experience is required by fleet managers for both long-haul and local delivery. The “middle mile” is becoming a bottleneck for shippers and distribution managers. For managers of local deliveries, consumer expectations demand that deliveries be “as advertised” for specific time windows. This will require a data-centric approach that involves accurate, timely, and feature-rich road and traffic data that supports heterogeneous fleets.

But there is more to consider. Commercial vehicles face a variety of regulations and transportation route limitations based on size and local road restrictions. Real-time traffic data is required to deliver information about local construction, popular tourist events, weather in order to re-route vehicles efficiently. In addition, using historical traffic data enables fleet managers to make the transportation planning process as economical as possible by calculating the best routes in the least amount of time and the shortest distance traveled, thus reducing delivery time, costs, and your carbon footprint.

In this webinar, you will learn:

  • The value of high-definition digital street network and traffic data for fleet management.
  • Reducing the cost of data licensing and total cost of data asset ownership.
  • How to select the right geospatial data products to perform traffic analytics and to integrate location-base data for fleet operations.
  • Advanced analytics for cloud data warehouses.


Alexander Osaki

Portfolio Marketing Manager, Transport and Logistics Applications at HERE Technologies 

Joe Francica

Senior Director, Geospatial Strategy at Korem

Yan Trudeau

Partner Development Manager, Korem

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