THE CAR AND TRUCK FLEET AND LEASING MANAGEMENT MAGAZINE
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Ram Truck

Ram Commercial introduced its Augmented Reality Upfit Configurator and Q Pro certification program to help dealers and auxiliary equipment providers set up its trucks and vans for commercial users at the Work Truck Show in Indianapolis.

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FCA Mexico Sales Up 9%

On March 1, FCA México reported February sales of 8,059 units, up 9% versus 2016; best February since 2010.

Limited-Edition, Limited-Run Ram 1500 Models Launched

Ram Truck announced both a new and a returning option package that will have truck enthusiasts knocking at their dealers’ doors: A new 2017 limited-edition Ram 1500 Rebel Mojave Sand package and a limited run of Ram 1500 Ignition Orange Sport models.

2017 Ram Power Wagon Priced

The 2017 Ram Power Wagon will retail for at least $53,015 and arrive with a updated look, Ram has announced. Ram will also offer a Power Wagon package on one of its 2500 models.

Have Pickup Sales Peaked?

Ford's decision to idle production of its F-150 pickup this week has followed several months of slowing demand in retail and fleet channels and may point to a larger trend in pickup sales.

Ram 1500 Lone Star Silver Edition Unveiled

Ram unveiled new-for-2017 updates to some of its most popular models. Lone Star, Laramie, Longhorn, and Limited models will offer truck buyers an even wider selection of exterior appointments and content. The Ram 1500 Lone Star – the brand’s top-selling truck in Texas – will get a new Silver Edition option.