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Insight into vehicles' and their drivers fulfills a significant gap for many fleet managers. Automated tracking and telematics tools aid in the management of a fleet operator's busy life and can increase the efficiency of their operations. However, this only closes the gap to a degree. Recently, a new wave of tracking solutions is pairing cameras with telematics to provide for the first time a comprehensive view into what’s actually going on in the vehicle. Here's why it's time for you to adopt this technology and take your operations to the next level:

Know drivers are doing their job
By combining tracking and video systems, you'll know exactly where your drivers are, who is at which job, and when they have finished on the site. The ability to check-in on your team with live video eliminates redundancies and increases efficiency. Rather than calling drivers to get an update on their status, you'll be a step ahead and ready to communicate what location you need them at next. With a video telematics system, you're in the know.

Eliminate poor driving behavior
Drivers can be easily tempted to pick up the phone while behind the wheel, but one accident will hike up your company premiums and cut into your bottom line. Significant cost fluctuations, like insurance, can crush a company immediately. As a fleet manager, the only way you can determine if a driver is engaging in poor or even dangerous behaviour is by seeing it with your eyes—something that traditional telematics systems fail to provide. With video telematics, you will capture event snippets for the proof you need.

Hold employees accountable
Reporting functionalities provide information about driver performance, but the number of harsh braking events or heavy acceleration don't explain the issue, they merely present that there is an issue. Video enables an operator to understand what has occurred in and around the vehicle to cause a poor driving alert. With knowledge of the situation at hand, managers can proactively correct the behavior, rather than letting go of an otherwise reliable employee. Likewise, upgrading your telematics system with video capabilities introduces the ability to catch misconduct such as sleeping on the job, smoking in the vehicle, or using the car for personal use; actions a basic tracking solution couldn't confirm.

Regardless of your use case, the introduction of video telematics systems has provided one definite, across-the-board improvement over traditional telematics—visual evidence is hard to dispute. With this new technology, you can protect your business.

Take a look at how our video telematics solution, Raven Connected, uniquely works to protect your assets and your bottom line. Your company reputation is at stake; you need eyes on your fleet.

Originally posted on Work Truck Online