Automotive Fleet

Fleet FAQ

Fleet FAQ? Fleet Safety & Risk Management

Q. In your opinion, what’s the best way to handle driver training?

A. There’s actually no “best way” to train drivers. Since every driver is different, the most successful method is a combination of behind-the-wheel, classroom, and online training. Training can be conducted in groups or individually, depending on skill, behavioral trends, or risk level groupings of the drivers.


Group training can be particularly effective when a new policy or vehicle type is added to the fleet. Individual training should be mandatory for a new hire in order to emphasize the safety culture from the very beginning. Individualized training should also be used to address a driver’s specific risky behavior. The most important thing to keep in mind is the frequency of safety messaging, which makes online training one of the most versatile tools available to fleets.

Expert Bio

Answered by : Brian Kinniry

Senior Director, Strategic Services

As a 14-year CEI veteran, Brian Kinniry is the driving force behind the company’s product strategy and development. His senior leadership position, deep product knowledge, and familiarity of client needs provides Brian with the strategic insights necessary to deliver technological advancements that disrupt the fleet industry and provide value to CEI’s fleet clients and their drivers.

As a 14-year CEI veteran, Brian Kinniry is the driving force behind the company’s product strategy and development. His senior leadership position, deep product knowledge, and familiarity of client needs provides Brian with the strategic insights necessary to deliver technological advancements that disrupt the fleet industry and provide value to CEI’s fleet clients and their drivers.

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Fleet FAQ? Fleet Safety & Risk Management, Questions?

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