Beth Lutz, manager, commercial sales for Hyundai Motor North America -

Beth Lutz, manager, commercial sales for Hyundai Motor North America

Hyundai Motor North America has expanded its fleet sales force as part of an initiative to increase its fleet market share, by naming Beth Lutz manager of commercial sales for the Midwest, effective Sept. 10.

Based in Chicago, Lutz will report to Richard Pipenhagen, senior manager of corporate sales. She is now the fourth manager of commercial sales, joining Mike Slevin, Tina Massey, and Ross Friedmann.

Prior to joining the company, Lutz was a strategic account manager for Merchants Fleet Management, where she worked for the past 12 years in both sales and client services. Earlier, Lutz worked as a regional director of business development for PHH Arval. 

Related: Hyundai Fleet Poised to Compete

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Mike Antich

Mike Antich

Former Editor and Associate Publisher

Mike Antich covered fleet management and remarketing for more than 20 years and was inducted into the Fleet Hall of Fame in 2010 and the Global Fleet of Hal in 2022. He also won the Industry Icon Award, presented jointly by the IARA and NAAA industry associations.

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