Logo courtesy of Toyota.

Logo courtesy of Toyota.

The Toyota Fleet Executive Business meeting took place June 18-20, 2014, at the Ritz Carlton Laguna Niguel. More than 130 attendees attended to ask questions and have a hands-on opportunity to drive the automaker's vehicle lineup.

The main program started out with an all-day ride and drive June 18, which included 25 Toyota models. A welcome reception was held that evening, featuring surfboard painting and entertainment by the "Ride the Tide" band, who played nostalgic "beach party/surf" tunes.

Toyota Fleet's business meeting was held Thursday, June 19. Attendees had the opportunity to hear presentations given by Toyota executives.

The afternoon featured activities that included a golf tournament, paddle boarding, spa, nature walk, or day at leisure to enjoy by the pool or the beach.

The evening included presentation of golf awards, entertainment by a DJ, Frankie and Annette look a-likes, and beach games.

About the author
Lauren Fletcher

Lauren Fletcher

VP of Content

Lauren Fletcher, Vice President of Content at Bobit, has been an influential figure in the truck fleet industry since 2006. Known for her engaging personality, she drives content strategy with a focus on growth, education, and motivating the next generation of fleet professionals.

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