The year is 1999, and Ed's theme is familiar: "My most satisfying moment of March was a volunteered statement from a fleet manager in purchasing who's been assigned to manage a very large fleet for the past 18 months. She related that she has noted my never-ending communication effort to awaken all fleet managers to the #1 cost they should tackle; namely, depreciation and resale value. She cannot figure out why everyone doesn't recognize and follow this obvious course, relating that many develop lifecycle costing reports but few follow the results. 

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