TomTom (TOM2) has introduced its real-time traffic service in Argentina and Colombia, increasing the coverage in South America to four countries (after Brazil and Chile) and extending the global reach to 54 countries, the company announced.
Aiding the growth in countries has been the continuous growth in the supply of GPS location trace information to the TomTom traffic fusion engine, which has now surpassed 500 million smartphones, transport systems and portable navigation devices. According to TomTom, this increased volume of source data will pave the way for further geo-expansion opportunities in 2017 and beyond.
"Traffic congestion remains a major problem for many countries around the world particularly in larger metropolitan areas," said Ralf-Peter Schäfer, head of traffic and travel information at TomTom. "Argentina and Colombia are no different and now we can offer data to enable informed routing decisions taking into account the dynamically changing situation on the road from TomTom’s real-time traffic information."