Enterprise Holdings announced that Enterprise Rent-A-Car has begun operating in Argentina, Paraguay, and Curacao in October 2016.
Enterprise Holdings owns Enterprise Rent-A-Car as well as the National Car Rental and Alamo Rent A Car brands. The company said the Enterprise Rent-A-Car brand will be offered to customers at main airports in Bariloche, Buenos Aires, and Mendoza, Argentina; Asunción, Paraguay; and Willemstad, Curacao.
The brand's first city-center location also opened in Asunción in September, and additional locations are planned for the three countries, according to Enterprise.
National Car Rental also recently expanded its service offerings – including the brand's Emerald Club loyalty program – at locations throughout Argentina and Paraguay.