Mahindra & Mahindra Ltd., a part of the U.S. $16.9 billion Mahindra Group, has launched two new vehicles simultaneously from its all new product platform, Supro. The company launched Supro Van, an eight-seat diesel vehicle suitable for tour & travel segment, and the Supro Maxitruck, a modern load carrier with a payload capacity of 1 ton suitable for intra- and inter- city transportation of goods.
As an industry first, Mahindra has simultaneously rolled out two new products in two distinct segments of passenger and commercial vehicles. Conceptualized to address the needs of two different customer segments effectively while delivering a superior value proposition, the Supro platform is expected to deliver with superior fuel efficiency, power, comfort and style, according to the company.
A versatile vehicle, the Supro Van will source business from various segments. It can be used as a personal vehicle for large families in semi urban, tier II, and tier III towns; as personal cum business application vehicle for traders; and as an affordable tour & travel vehicle and an additional source of income for farmers. The other new product based on the Supro platform, the Supro Maxitruck will source business from captive as well as market load operators. It will provide the perfect upgrade opportunity for mini-truck segment and a superior value proposition option for the maxi-truck segment, according to the company.
Built at Mahindra’s state-of-the-art plant in Chakan, Maharashtra, the Supro platform has undergone rigorous and full test cycle runs and has been validated on all performance, safety and reliability parameters. It also comes with a warranty of 2 years/60,000km (whichever is earlier). The Supro Van will be available in three variants VX (Base Variant), LX (With Power Steering), ZX (With Power Steering & AC), and the Supro Maxitruck also will be available in three variants T2 (Base Variant), T4 (With Power Steering), T6 (With Power Steering & AC) respectively.
The Supro Van is powered by Mahindra’s direct injection (DI) turbo diesel engine that delivers superior pick up and acceleration. Performance meets economy with Mahindra’s Direct Injection (DI) turbo diesel engine that produces 45 hp (34 Kw @ 3750 rpm) power and still gives a class-leading mileage of 23.5 kilometers per liter with fuel smart technology. The Supro Van also has a 5-speed gear transmission and electronic power steering for a more pleasurable driving experience.
The Supro Maxitruck is powered by Mahindra’s direct injection (DI) turbo diesel engine. Further it produces 45 hp (34 Kw @ 3750 rpm), best in class mileage of 22.4 kilometers per liter and a top speed of approximately 95 Kmph. The Supro Maxitruck offers 1000 kg payload and 8.2ft cargo box. Equipped with a bigger R13(33.02 cm) tyres and a 4.7m turning radius the Supro Maxitruck offers ease of driveability and load carrying capacity even on narrow city lanes, according to the company.