The Car and Truck Fleet and Leasing Management Magazine

ARI Promotes Pierce to VP of Marketing

January 1, 2008

MT. LAUREL, N.J. – Automotive Resources International (ARI), promoted Edward Pierce to vice president of Marketing.

“Since joining ARI in 1993, Ed has built an industry-leading marketing organization that has made a significant contribution to ARI’s sales growth,” noted Tom Donato, ARI’s senior vice president of Sales & Marketing. “He has also brought a wealth of marketing and management experience to our corporate strategic planning team.”

Pierce joined ARI after heading up marketing for companies in the medical device, data communications, aerospace, and truck manufacturing industries. He began his career with a Philadelphia-based advertising agency, where he managed communications for several business-to-business accounts, including Rollins Auto Leasing.

In Pierce’s new role, he will oversee market development, marketing administration, and marketing to vocational and passenger vehicle fleets, governments, utilities, and affinity fleets.

Twitter Facebook Google+


Please note that comments may be moderated. 
Leave this field empty:

Fleet Incentives

Determine the actual cost of owning and running a vehicle in your fleet. Compare vehicles by class and model.

Sponsored by

Eddie Dame worked for Avis Rent-A-Car as the senior vice president and general manager of the worldwide car leasing division, retiring in 1986 after 40 years with the company.

Read more

Up Next

More From The World's Largest Fleet Publisher