XM Extends Agreement with Honda & Toyota
WASHINGTON, D.C. – XM Satellite Radio has extended its relationship with American Honda Motor Co., Inc. under a 10-year agreement through 2016. XM is the exclusive satellite radio provider for American Honda, which markets both Honda and Acura vehicles.
An original partner in the launch of XM, American Honda introduced its first factory-installed XM vehicles in 2003 and is projecting production of 650,000 factory-installed XM units for 2007-model vehicles. American Honda has produced more than 1.5 million cars with XM factory-installed to date.
XM Satellite Radio is available as a factory-installed feature on 2007 Honda models, including the Civic, Civic Hybrid, CR-V, Ridgeline, Accord, Accord Hybrid, Pilot, Odyssey, and Element. XM is also a standard factory-installed feature on every 2007 Acura model, including the RL, TL, and TSX performance luxury sedans, as well as the MDX and RDX luxury SUVs. XM NavTraffic, XM’s real-time traffic information service, is standard on all 2007 Acura vehicles equipped with the AcuraLink satellite communication system.
Every American Honda vehicle with factory-installed XM also comes standard with a three-month complimentary subscription.
American Honda and XM also recently launched satellite radio trial programs for Honda Certified Used Cars and for Acura Certified Pre-Owned Vehicles equipped with XM Satellite Radio.
Toyota Motor Sales, U.S.A., Inc. has also extended its agreement with XM Satellite Radio as its factory-installed satellite radio provider for Toyota and Lexus vehicle models. The new agreement extends the current partnership between the two companies through 2017. Toyota’s annual factory production of XM-equipped vehicles is expected to exceed 1 million by 2010.
In 2006, Lexus introduced factory-installed XM as a standard feature on the new 2007 Lexus LS 460 L. XM Radio is also available in the 2007 LS 460, which includes the service in its navigation packages. Later this year, Lexus will provide factory-installed XM as standard equipment on the upcoming luxury hybrid, LS 600h L.
Every Toyota and Lexus vehicle equipped with factory-installed XM comes standard with a 90-day trial subscription.