The Car and Truck Fleet and Leasing Management Magazine

GM Offers $700 Lowe's Gift Card to NAHB Members

February 15, 2007

ORLANDO, FL – During the unveiling of GM’s new 2007-model Chevrolet Silverado and GMC Sierra Heavy-Duty Pickups at the International Builders' Show in Orlando, General Motors announced an exclusive purchase program in conjunction with Lowe’s for the National Association of Home Builders’ (NAHB) 235,000 members. GM and Lowe’s Home Improvement Centers are offering eligible NAHB members that qualify for GM’s Business Choice program a $700 Lowe’s gift card when they take delivery of an eligible 2006 or 2007 Chevrolet or GMC vehicle before March 31. This is in addition to a current $500 offer already available to NAHB members. With the purchase of an eligible vehicle, NAHB members will select the Lowe’s Gift Card option in the Business Choice program, take delivery of the Chevrolet or GMC vehicle, and then receive, via mail, $700 in Lowe’s gift cards. The gift cards can be used on the purchase of anything at a Lowe’s store. GM created the Business Choice program several years ago to meet the needs of customers who use their vehicles for day-to-day business – customers who are primarily in the building trades or people who own their own business and are looking for a work truck. Through Business Choice, customers can select one of several options to complement their business use. Options range from gift cards, cash, credit cards or upfit and bin packages.
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