The Car and Truck Fleet and Leasing Management Magazine

Auto Show Chevrolet Concept Truck Bought by Consumer

June 26, 2006

DETROIT – Built for display at the North American International Auto Show in Detroit earlier this year, a Chevrolet Kodiak medium-duty pickup truck was bought by Ron Morgan, who decided the Kodiak’s pulling power with its 6.6L Duramax TurboDiesel engine was just what he needed to haul his luxury boat. Monroe Truck Equipment, which upfitted the vehicle, had announced the truck would be for sale at the conclusion of the auto show, with an MSRP of $120,000. Morgan had the boat trailer custom-built for his new truck, right down to the matching tri-coat White Diamond Pearl custom paint. Enhancing the shimmering aspect of the paint is the liberal use of stainless steel and chrome. Inside, the Chevrolet Kodiak pickup is finished with a carbon-fiber appearance — applied to the steering wheel, door, dash trim, and center console. The Kodiac even features an MTX sound system that includes navigation, satellite radio, backup camera, and a DVD system with a 10-inch overhead monitor and two seven-inch headrest-mounted monitors.
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