ADESA Announces Investment in Live Global Bid, Inc.
CARMEL, IN – ADESA has made an equity investment in Live Global Bid, Inc. (LGB), a technological online interactive auction software company and ADESA’s system provider of LiveBlock. LGB is a division of Live Global Communications, headquartered in Canada.
LiveBlock offers ADESA’s customers the choice of either attending a live physical auction or participating in that auction in an online bidding format. It provides bidders with real-time simultaneous video and audio of a live auction and has been recently enhanced to allow bidders to monitor and participate in up to four auctions at the same time. The terms of the investment were not disclosed.