– Lincoln Mercury has announced pricing for the all-new 2006 Lincoln Zephyr, a mid-size, five-passenger, luxury sedan joining Lincoln 's lineup in the fall of 2005. The 2006 Zephyr features a starting manufacturer’s suggested retail price (MSRP) of $29,995 and comes loaded with a number of premium standard features. "The new Zephyr is all about accessible luxury," says Al Giombetti, Lincoln Mercury president. "The Zephyr makes the Lincoln brand more relevant to a new generation of younger customers who are ready to move to a luxury vehicle." Zephyr is designed to deliver a comfortable ride and excellent driver response. Its suspension is designed to absorb more of the harshness of daily driving before it can reach the passenger com-partment. Standard 17-inch tires with a wide P225/50 profile, power rack-and-pinion steering, a fully independent suspension, thicker front door glass, and advanced door seals have been engineered and tuned with an emphasis on comfort, quietness, and confident handling. Zephyr also features standard premium equipment along with only six options, making the Zephyr easy to order for customers and dealers. Major standard equipment includes a 221 horsepower 3.0L DOHC 24-valve V-6 engine with 6-speed automatic transmission; 17-inch machined aluminum wheels; anti-lock braking (ABS); traction assist; side airbags and side air curtains; a luxurious and stylish interior featuring dark ebony or light maple wood, leather and satin nickel trim; AM/FM stereo with six-disc CD/MP3 player with six speakers; intermittent speed-sensitive windshield wipers; dual-zone climate control; driver-memory leather seating surfaces; front center console with adjustable armrest; universal garage door opener; power adjustable, driver-memory heated exterior mirrors with puddle lamps; tilt and telescoping steering wheel with redundant audio and climate controls; heated, 10-way power driver and passenger seats with power lumbar and recline; new projector-beam headlamps and LED taillights; and rear-seat reading lights. The six available options include: THX II-Certified audio system featuring 14 speakers – 10 primary speakers deliver sur-round sound; two front and rear center-channel speakers add acoustical depth; and two subwoofers augmented by power amplifiers deliver deep bass – and a quick-loading six-disc player compatible with normal audio, MP3 compressed or text format CDs ($995).
DVD-based navigation system on a single disc that features a sharp, 6.5-inch-wide screen and text-to-speech technology for travel directions aloud in English, Spanish, or French. Includes THX II-Certified audio system as detailed above ($2,495).
High Intensity Discharge (HID) headlamps designed to produce more light, last longer and use less energy than typical incandescent headlamps ($495).
17-inch 8-spoke chrome wheels ($895).
Perforated premium leather cooled front seats ($495).
Power moonroof ($1,200).
The MSRP of a fully loaded Zephyr featuring all available options is $35,575. All prices include destination and delivery. The 2006 Lincoln Zephyr is one of the five new products Lincoln will introduce over four years and is part of the much larger transformation of the Lincoln showroom. Following this year's release of the Lincoln Mark LT luxury pickup and the new Lincoln Zephyr, the Lincoln Aviator will be introduced. Soon thereafter, two additional sedans will join the lineup.