FleetCor Appoints Former ExxonMobil Executive as Chief Marketing Officer
FleetCor announced on June 30 the appointment of Benton Routh to the position of senior vice president and chief marketing officer. In this role, Routh will lead FleetCor’s marketing services in support of each of the company’s lines of business: Fuelman Fleet Card Services, FleetNet Private Label Services and CFN Petroleum Marketer Services.
Routh was most recently U.S. brand manager for the ExxonMobil Fuels Marketing Company. There he was responsible for all marketing services for fuels and convenience store retailing at the 16,000+ Mobil and Exxon branded retail stores. Prior to this role, Routh led ExxonMobil’s global payments strategy group in support of fuels marketing affiliates around the world following the merger of Mobil and Exxon.