The Car and Truck Fleet and Leasing Management Magazine

Chrysler Mulls Production Boost Following Success of Hemi Engine and 300C Sedan

June 22, 2004

The success of the 300C sedan, the 5.7L Hemi engine and high expectations for the Dodge Magnum and the upcoming Dodge Charger due out next year has Chrysler thinking about boosting production to meet demand, according to a report in The Car Connection (TCC) on June 17. "Demand for both the 300C and the Hemi has been beyond our wildest dreams," Chrysler CEO Dieter Zetsche told TCC. The report said Hemi production began in June 2002 at the Saltillo plant in Mexico, with a projected production of 440,000 engines a year, and only about a quarter of those engines were planned to be used in heavy-duty pickups, with the rest expected to end up in large cars like the 300C and Dodge Magnum, Grand Cherokees, Dakotas, Durangos, and light-duty pickups.
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