The Car and Truck Fleet and Leasing Management Magazine

Bobit, Ed

Ed presenting the 2003 AF Fleet Manager of the Year award to Josie Sharp, manager of fleet and safety for Aventis.
Ed presenting the 2003 AF Fleet Manager of the Year award to Josie Sharp, manager of fleet and safety for Aventis.

Remaining active in the fleet industry for more than 50 years, Ed Bobit is chairman and founder of Bobit Business Media (BBM), Automotive Fleet editor, and a founding AFLA member.

BBM produces more than 20 publications, seven targeted specifically to the fleet industry.

Ed was inducted into the Fleet Hall of Fame in 2009.

Bobit Business Media was founded in 1961 with the launching of Automotive Fleet in Glenview, Illinois, a suburb of Chicago. “I still have the credenza I bought for $12 that we used to lay out the first issue of Automotive Fleet Magazine,” reminisces Ed Bobit.

By 1964, Bobit acquired two more publications, Metro and School Bus Fleet, to strengthen its position in the transportation market. “We had this vision to provide valuable, and useable, information to key underserved market areas in transportation,” states Ty Bobit, President & CEO.

At a 1977 AALA convention, Ed (center) embraces Chevrolet's Chuck McCrary (left) and AFLA president Duke Tookman (right).
At a 1977 AALA convention, Ed (center) embraces Chevrolet's Chuck McCrary (left) and AFLA president Duke Tookman (right).

Seeking warmer weather, the company moved to Southern California in 1977 and established an office in Redondo Beach. “We had lived most of our lives in the Chicago-area and really just wanted to experience winters without shoveling snow!” says Ed Bobit.  Bobit Business Media developed conferences and expositions, starting with the Limousine & Chauffeur Show and Mobile Electronics trade shows to bring industries together face-to-face.

In 2000, Bobit Business Media acquired the three-magazine automotive group of Modern Tire Dealer, Auto Trim & Restyling News and Truck Accessory News. Modern Tire Dealer, a 90-year-old monthly, is based in Uniontown, Ohio, with a circulation of 35,000.

Ed Bobit (left) presents AF's Industry Contribution Award to the great
Ed Bobit (left) presents AF's Industry Contribution Award to the great <a href=

“We’re continually diversifying the way we deliver information.  We’ve got our magazines but have also added trade shows and websites to our communications mix,” says Ty Bobit. Bobit Business Media Company currently has 42 websites and 24 e-newsletters that meet specific markets’ need for knowledge, news and networking.

Today, Bobit Business Media occupies over 50,000 square feet in Torrance, California, with 15 regional offices throughout the U.S.

View a gallery of photos of Ed Bobit and friends through the years.

Read a selection of editorials written by Ed Bobit from his first in 1961, through the present.

Previous

BMW

Comment On This Item

Name:  
Email:  
Comment: (Maximum 10000 characters)  
Leave this field empty:
* Please note that comments may be moderated.

Blog

Market Trends

Mike Antich
Avoid Repeating Past Inefficiencies: Build the Truck to Match Today’s Application

By Mike Antich
I asked one fleet manager how he spec’ed replacement trucks for his fleet application. He related that many years earlier an OEM rep spec’ed out his trucks and he has been using the same formula ever since. While this may work in some cases, specifications should be defined by today’s fleet application to ensure the replacement truck is designed to accommodate current operational requirements rather than trying to make your operation conform to trucks spec’ed for yesteryear’s requirements.

Conduct an Efficiency Audit to Eliminate Waste in Your Fleet Budget

By Mike Antich

View All

Driving Notes

Amy Winter-Hercher
2017 Subaru Impreza

By Amy Winter-Hercher
The redesigned 2017 Impreza has been built on Subaru’s new platform that improves stability and reduces road noise and vibration. The fuel-efficient, all-wheel-drive Impreza makes for a good commuter vehicle — available in either a sedan or hatchback.

2017 Mazda CX-5

By Eric Gandarilla

View All

Nobody Asked Me, But...

Sherb Brown
Yes Virginia, There is Depreciation

By Sherb Brown
Depreciation is a necessary evil in our industry. Knowing your risks and knowing your OEM partners won’t make depreciation go away but it can make it more manageable.

Are You a Fleet Manager or Are You Just Managing a Fleet

By Sherb Brown

View All

Data Points

Dylan Brown
Does Telematics Branding Translate to Adoption?

By Dylan Brown
We asked over 750 fleet professionals questions about the prevalence of each provider in the market and their brand recognition.

How Fleet Size Dictates Telematics Needs

By Dylan Brown

View All

In Memoriam: Coach's Insights

Ed Bobit
Thinking of the Newbies of the Future

By Ed Bobit
A lot has changed in the past 10-15 years, so we can only imagine this momentum will continue into the next decade-plus. How will this change impact the fleet manager of tomorrow?

Managing a Car vs. Work Truck Fleet

By Ed Bobit

View All

STORE

More From The World's Largest Fleet Publisher