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Top 2009 News: Toyota Releases Convertible Version of Lexus IS250C

December 28, 2009

Top Executive Fleet News in 2009
Original Post: May 11, 2009

NAGOYA, JAPAN - Toyota Motor Corp. on  took the wraps off the IS250C four-seat convertible of the Lexus brand featuring an electronically opened aluminum top as an addition to its IS250 sedan series.

The 4.64-meter-long convertible, which allows a quiet 20-second opening and 20-second closing, is fitted with a six-speed automatic transmission and a 2.5L, 215-hp V-6 engine, according to Lexus.

Jiro Kawamoto, chief of the division in charge of domestic Lexus marketing operations, said the convertible "is designed to drive home the intrinsic fun of automobiles."

Toyota officials said the automaker has limited its monthly domestic sales goal to 100 units, as the current economic deceleration is sending a head wind to the luxury car segment of the auto industry.

But the automaker said it is aiming to sell a collective 1,600 units of the model a month in 65 countries, including North America and Europe.

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