Volvo Cars Register Three “Ideal” Category Wins
GÖTEBORG, SWEDEN – In search of the ideal vehicle, AutoPacific asked owners to rate their model-year2008 cars and trucks using a measurement of 15 key vehicle attributes.
Accordingto AutoPacific, “The Volvo S40 was the clear winner in the Luxury Mid-Size Carcategory. With high rating for exterior size, visibility, ride, handling, andsafety, it’s easy to see why the S40 is an ideal vehicle. Volvo engineers anddesigners definitely hit their target. Luxury mid-size car owners’ scores provethat Volvo understands their buyers very well. Top marks were also given forseat firmness, interior lighting, wheels and tires, and exterior styling.”
In theImage Compact Car category AutoPacific said, “Image compact cars are productswhere style typically trumps absolute function. In the case of the Volvo C30 itseemed to appeal to Image Compact Car owners on both an emotional and rationallevel. Owners’ preferences for the C30’s exterior styling, ride, and safetyblended well with the interior lighting, seat firmness, and level oftechnology.”
The VolvoC70 shared the top spot in the Aspirational Luxury Car category. According to AutoPacific,“Even though the Volvo 70 is only available in one trim level (T5) it seems asthough the Swedes have packaged the vehicle just right. With the most modernconvenience features, owners in the Aspirational Luxury Car segment found theC70 well-equipped, giving the C70 top honors as a 2008 ideal vehicle. Of courseit comes standard with numerous safety features (it’s a Volvo), sharp wheelsand tires, excellent interior lighting, and appreciate seat firmness.”
Theresults of the AutoPacific awards were based on data collected from thousandsof new car and truck buyers who rated 15 specific vehicle attributes: exteriorstyling, exterior size, passenger roominess, cargo space, driver’s seatcomfort, driver’s seat visibility, interior technology, interior lighting,power and acceleration, ease of getting in and out, interior storagecompartments, ride, handling, safety features, and tires and wheels.A complete Ideal Vehicle Awards summary and additional information can be foundat http://www.autopacific.com/.