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Toyota Venza Designed for Better Driver Visibility

January 31, 2008

DETROIT --- Toyota's all-new Venza crossover sedan, unveiled at the 2008 North American International Auto Show, will feature a higher ride height and hip points that will help provide better driver visibility than most sedans and easier ingress and egress than most SUVs, Toyota said.

Venza will also offer an automatic high-beam headlight system, a Toyota first. When high-beam headlights are in use, sensors in the automatic high-beam system will detect oncoming traffic and automatically switch the headlights to low beam. When the automatic high-beam sensors no longer detect oncoming traffic the system will switch the headlights back to high-beam mode.

Additional optional equipment will include a navigation system equipped with a JBL audio system, integrated satellite radio capability and Bluetooth technology; a premium JBL audio system with AM/FM six-disc CD changer, satellite radio capability and Bluetooth, rear seat entertainment system, a smart key system, back-up camera and a power rear door.

"The all-new Venza was developed as a vehicle that combines the styling, comfort and fun-to-drive performance elements of a five-passenger sedan with the surprising utility of an SUV," said Bob Carter, Toyota division group vice president and general manager.

All aspects of Venza's engineering and design were targeted specifically for the North American market, where it will be sold exclusively. Venza was primarily engineered at Toyota Technical Center in Ann Arbor, Mich., and designed at Toyota's Calty design studios in Newport Beach, Calif., and Ann Arbor, Mich. Venza will be assembled at Toyota Motor Manufacturing Kentucky (TMMK), in Georgetown, Ky.

The development focus of the Venza design team was to create a new crossover vehicle that shifted away from the more traditional SUV styling themes that tend to dominate the segment.

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