Strategic Vision Releases Total Quality Index
Winner for the Standard Pickup Segment is the Chevrolet Colorado. Photo courtesy of GM.
Strategic Vision's 20th annual Total Quality Index (TQI), which assesses overall ownership experience, ranks OEMs FCA, Volkswagen and General Motors as the top three in corporate total quality. This study of over 46,000 customer responses was also used to rank and award vehicles based on their TQI scores.
FCA took the number one spot with the highest corporate Total Quality score (859) for the first time since the study began in 1995, while Volkswagen Group of America (858) and General Motors (858) tied.
“FCA has incrementally risen from one (1) segment leader in 2010 to six (6) segment leaders in 2015,” said Christopher Chaney, Strategic Vision's senior vice president.
The highest 2015 Total Quality model score was achieved by the MINI Cooper Roadster, with another significant winner being the Chevrolet Colorado leading the Standard Pickup segment as the first domestic leader in over a decade. Also meaningful, was the Mazda3 Sedan being the popular small car segment leader.
Winners of the mid-size car segment were Subaru WRX and Kia Optima. The Dodge Charger won the full-size car segment.
To learn more about the study visit the Strategic Vision site.