The Car and Truck Fleet and Leasing Management Magazine

Goodyear to Drop Republic Brand, Boost Kelly

November 06, 2009

AKRON, OHIO - Goodyear Tire & Rubber Co. is consolidating its brand offerings by dropping its Republic associate tire brand as of Jan. 1, 2010, according to Modern Tire Dealer magazine.

Profiting from the production change will be the company's Kelly brand, which will get increased focus and updated product offerings.

The company says dropping the Republic line will reduce manufacturing complexities and improve product supply of the company's remaining brands.

Goodyear's multi-brand G3 concept will now include the Goodyear, Dunlop and Kelly offerings instead of Goodyear, Dunlop and Republic. Distribution of the Kelly brand will be expanded and Kelly will now be available to the full Goodyear dealer network.


Twitter Facebook Google+


Please note that comments may be moderated. 
Leave this field empty:

Fleet Incentives

Determine the actual cost of owning and running a vehicle in your fleet. Compare vehicles by class and model.

Sponsored by

DriveCam is a company that provides an in-cab camera monitoring system and fleet tracking and management software.

Read more

Up Next

More From The World's Largest Fleet Publisher