SmartAuction Helps Avis Budget Group Remarket Vehicles
On April 16, SmartAuction, a leading wholesale remarketing Web site announced that it achieved record sales of Avis Budget Group vehicles during the first quarter of 2009. Avis Budget Group uses remarketers such as SmartAuction to sell rental vehicles as dealers turn to online wholesale auctions to meet the increasing demand for late model used vehicles.
Online vehicle resale reduces the time and expense associated with traditional remarketing channels. More than 50 Avis and Budget car rental airport locations in the United States are now using SmartAuction on-site to increase the speed of the remarketing process.
“SmartAuction is one of the very successful new channels that we’ve taken advantage of to remarket our vehicles in an effective and efficient way,” said Greg Thibault, vice president of fleet disposal for Avis Budget Group. “The site is easy to access and use, and attracts buyers looking for a fresh and diverse inventory of vehicles – from the Chevrolet Impala and the Ford Explorer to cargo vans.”
SmartAuction has been steadily increasing its consignor base beyond GM and GMAC including a number of rental car and corporate fleet companies. With the diverse supply of vehicles from these new consignors SmartAuction is growing its buyer base to include independent and franchise dealers of all makes.
“We worked with Avis Budget Group to meet their growing need for e-channel remarketing,” said SmartAuction Managing Director Mark Newman. “SmartAuction is building upon its efficiency in upstream remarketing of off-lease vehicles and expanding these benefits to fleet sellers while expanding our buyer base to dealers of any franchise association.”