Fiat to Roll Out 18 New Models in Latin America, Asia
Fiat Chrysler Automobiles is rolling out eight new or redesigned Fiat vehicles in Latin America and 10 in Asia and Australasia between 2014 and 2018 as part of a broad reorganization to position the company as a global automaker.
Fiat hopes to grow global sales to 1.9 million units in 2018, up from 1.5 million in 2013, under a plan announced May 6.
In Latin America, Fiat will introduce a redesigned Uno FL this year, a new A-segment vehicle and compact pickup next year, as well as a new Punto, B-sized CUV and Grand Siena in 2016. A revamped Palio arrives in 2017. A new Siena comes into the market in 2018.
Fiat plans to increase sales in Latin America to 800,000 from 700,000, as European sales remain flat. Fiat is now the top-selling automotive brand in Brazil.
In Asia, four models arrive this year, including the Avventura, Linea, Ottimo, and Punto. The 2015 model year sees the Ottimo Cross, while a D-Size sedan and new Avventura arrive in 2016. Fiat plans to debut a new Punto and new Grand Siena in 2017 and a new compact CUV in 2018.
Fiat has set a goal of 300,000 vehicles sold in 2018, up from 70,000 in 2013.
In North America, Fiat will introduce the 500X, a CUV-type derivative of the 500 that's scheduled to arrive in Europe this year.