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Tata Motors Enters Philippine Market

April 07, 2014

Photo courtesy of Tata Motors.
Photo courtesy of Tata Motors.

Tata Motors will begin selling two passenger cars and several commercial vehicles in the Philippines that the Indian automaker unveiled at the Manilla International Auto Show.

Tata will introduce the Manza sedan and Vista hatchback as well as the Xenon pickup truck, Ace sub-one-ton truck, and Super Ace one-ton truck in the country. Tata is partnering with distributor Pilipinas Taj Autogroup Inc., according to an April 3 announcement from Tata Motors.

"We look forward to unfold our strategy in Philippines for a deeper presence in this market across several product segments," said R T Wasan, head of international business for Tata's Commercial Vehicles unit.

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