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Companies Partner on African Fuel Management System

December 30, 2013

OTI Africa, a global value added reseller (VAR) of petroleum equipment products and wholly owned subsidiary of OTI Ltd., has recently entered into a global agreement with Wayne, A GE Business and global supplier of fuel dispensers and forecourt technologies, to supply OTI's EasyFuel Plus Automatic Vehicle Identification components for the Wayne Fusion forecourt systems that will be sold around the world.

Under the agreement, OTI's EasyFuel Plus components will be rebranded as Wayne products and integrated into the Fusion forecourt system to help provide Wayne's customers with a secure, reliable, scalable, and cost-effective fleet management system. Wayne will use its channel partners to introduce the solution to petroleum retailers, commercial fleets, and industrial and mining customers.

In addition, OTI Africa is a Distributor of the Fusion forecourt system in select African countries. As a supplier of "packaged" home base solutions for commercial fueling customers, OTI chose to offer the Fusion forecourt system as a standard part of the product offering due to the stability, scalability, and easy deployment of the product, according to the company.

As a result of these agreements, Wayne and OTI Africa have already implemented these solutions at locations in several African countries and are working on opportunities in a number of additional regions.

"This supply agreement is a result of our longstanding relationship with Wayne, which originated from OTI's efforts to promote and integrate the EasyFuel Plus solution in various places in Africa," said Charlotte Hambly-Nuss, managing director of OTI Africa. "It also provides a significant validation of our technology, and we plan to work closely with Wayne while using our proven experience to offer fuel management systems in new countries."

Tim Firkins, solutions marketing leader at Wayne, commented: "After a thorough evaluation process, we found that OTI's solution best supports our technology requirements and our client demands, while enhancing Wayne's fuel automation offering. The Fusion forecourt system already provides control over complex deployments by interfacing with multiple devices, POS, and ERP systems, and now, with the integration of OTI's vehicle identification technology, significantly enhances the fleet management capabilities of the product."

Ofer Tziperman, CEO of OTI, added: "This relationship is representative of our business efforts to help grow opportunities for our fuel management solutions. Wayne has an impressive track record of innovation as well as a world-class sales and support network, which we expect to be instrumental in meeting our customers' growing needs."

The Wayne Automatic Vehicle Identification solution has already been showcased at several industry events, including Wayne's most recent channel partner conferences, at the Expo Postos & Conveniencia in Rio de Janeiro, and at Automechanika in Frankfurt in 2012. The solution was also demonstrated with huge success at BP's "Fuelling the Future" Showcase during the London 2012 Olympic and Paralympic Games.

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