The Car and Truck Fleet and Leasing Management Magazine

LeasePlan USA and American Forests Introduce Alternative Way to ‘Go Green'

August 08, 2006

ALPHARETTA, GA – LeasePlan USA, a vehicle leasing and fleet management solutions company, in conjunction with American Forests, which plants trees for environmental restoration, announce GreenPlan, a carbon neutralization program that allows companies to counterattack carbon emissions from their corporate fleet vehicles through tree planting.“GreenPlan is an alternative method that corporations can easily and effectively implement to create a more eco-friendly company car program,” said Bryan Calloway, senior vice president of marketing and business development for LeasePlan USA. “We are proud to bring this program to the U.S., which encourages companies to not only offset the carbon produced by their vehicles but also engage their employees in the process, creating an extended impact to the overall goal of reducing carbon emissions.”The introduction of GreenPlan in the U.S. is the next phase in a global commitment to raise awareness of carbon neutralization. LeasePlan USA joins other LeasePlan Corporation subsidiaries, including Australia, New Zealand, and the United Kingdom, in promoting greener options for operating company cars and trucks. LeasePlan USA has kicked off their program by carbon neutralizing its own fleet of vehicles.Recent studies show, 1.7 billion tons of carbon are produced annually to fuel vehicles in the United States. Carbon dioxide accounts for approximately 85 percent of all greenhouse gases. Through GreenPlan, companies can carbon neutralize their fleet vehicles by replacing the CO2 they emit with oxygen using trees.For more information on GreenPlan, please visit www.GoGreenPlan.com.
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