The Car and Truck Fleet and Leasing Management Magazine

Data Points

Chart of prompted brand awareness via AF Research Department.

Does Telematics Branding Translate to Adoption?

We asked over 750 fleet professionals questions about the prevalence of each provider in the market and their brand recognition.

Graphic of medium-sized fleets via AF Research Department.

How Fleet Size Dictates Telematics Needs

When considering telematics adoption, medium- and large-size commercial fleets have very different needs.

Chart shows the percentage of the customer base for seven major telematics providers that realized ROI within six months. Each green bar represents the average of a provider’s customers.

Don’t Let Budgets Block Telematics

Fleets can no longer afford not to adopt telematics. The return on investment for fleets should be one of the key considerations when researching providers, and many of the leading providers boast impressive statistics.

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Fleet Incentives

Determine the actual cost of owning and running a vehicle in your fleet. Compare vehicles by class and model.

Sponsored by

In a 24-year fleet career that began in 1964, Helen Smorgans managed fleets for Johnson & Johnson corporate and 10 other J&J companies. She was co-founder of the NAFA New Jersey chapter and also served on the organization's National Board of Governors.

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Author Bio

Dylan Brown

Analyst

Dylan Brown is a fleet researcher and regular contributor to Fleet-Central.com on topics such as telematics, predictive analysis, fleet leasing, and brand identification.

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