The Car and Truck Fleet and Leasing Management Magazine

Maintenance Is the Key To OCB Reprographics'

The Irvine, CA-headquartered graphic arts services company relies on its heavily-used 108-vehicle fleet to provide rapid job turnarounds for its architect/engineer clients.

January 2002, by Terry Flesia

It's 6 a.m. on Monday at the OCB headquarters yard in Irvine, CA. It's not yet dawn. Engines crank to life, headlights snap on. The OCB fleet has begun another workday. Drivers begin to leave the yard, loaded with their first deliveries of the day. Nine o'clock comes. Drivers continue to return from their early-morning runs and depart with fresh loads. Additional day-shift drivers arrive, and more vehicles come to life.

So it goes, with drivers coming and going into the afternoon. At two in the afternoon the night-shift drivers arrive, many taking the early-morning drivers' vehicles and continuing the pick-up and delivery runs.

This continues unabated into the night, with an average of 1,500 pick-ups and deliveries made daily including Saturday. Finally, at midnight, the night shift drivers, having fueled the day-shift vehicles, as well as their own, shut down. The OCB yard is once again a silent row of vehicles waiting until 6 a.m. when it comes to life again.


The OCB Fleet

At the helm of the OCB fleet is Bryan Moylan, director of transportation. Moylan started as a driver, coming from the Los Angeles Times. He has been with OCB for five years and has managed the fleet for the last four years. He has additional responsibilities in human resources and safety compliance.

The OCB fleet currently totals 108 vehicles, which include those at Tiger Reprographics in San Diego. Tiger, while retaining its own name for marketing purposes, is part of OCB Reprographics. The OCB fleet consists of Toyota Tacoma pickups fitted with lockable cab-high shells, Honda Civic coupes, Toyota Tercels, Chevrolet G1500 vans, Chevrolet G3500 extended vans, Dodge Caravans, and Ford Aspire coupes. The Aspires, which were acquired with the Universal buy-out, are currently being phased out and replaced with Toyota Tacoma pickups - "the workhorse of the fleet," said Moylan.


A New Company Dimension

It was not always this way. Things were different back in 1926 when Charles "Ned" Hayes founded the company under its original name - "Orange County Blueprint" - with a small shop, no fleet, and a vision. Hayes built the company in those early years, bringing his son Dick into the business in 1968.

Dick Hayes took over when Ned retired in 1975. Dick, with his brother Dave, continued to build the company, changing the name to OCB Reprographics in 1978.

Dick and Dave Hayes retired in 1994, and Dick's son, Chuck Hayes, now in the business for a number of years, took over the top spot.

Chuck Hayes then decided to take the company to a new plateau, and merged with American Reprographics Co. (ARC) in 1998. ARC is national, operating BPS in San Francisco; Dunn Blue Reprographic Technologies in Ann Arbor, MI; Ford Graphics in Pasadena, CA; Tampa Reprographics & Supply co. in Tampa, FL; and Ridgway's, with operations in Washington state, Louisiana, Maryland, Mississippi, Colorado, and Virginia. In total, ARC operates 180 separate divisions, employing approximately 3,500 people nationwide. Officially, ARC is the umbrella organization. OCB, with its business concentration in Orange and San Deigo counties, CA, is a separate subsidiary, run under the direction of Chuck Gayes, as president. OCB itself employs about 400 people.


The Next Step

Until recently, one of OCB's main competitors was Universal Reprographics, a company founded in the late '60s and located in Irvine, about a mile and a half from OCB's operation. Late in 2000, ARC began negotiations with the owner of Universal Reprographics. In January 2001, ARC bought Universal, and placed it under Hayes' direction, thereby expanding the OCB customer base to more than 2,000 clients, adding additional production capabilities and expanding the fleet.


Fleet an Integral Component of OCB Operation

OCB's architect and engineer customers demand a fast turnaround. A typical customer will call at 9 a.m., requesting a pick-up, with a return due time of noon. Some jobs require faster service; often as little as an hour. Late afternoon/evening jobs usually call for next-day 8-9 a.m. delivery at maximum.

OCB offers three basic product/service to customers: state-of-the-art-technology, quality product, and on-time delivery. The business is fast-paced with a quick turnaround. The dispatch operation and the fleet are a vital part of OCB's business, in fact, a part that can make or break the entire operation. Jobs and job orders are date/time stamped coming in to dispatch, and immediately transferred to the Diazo (blueprint), Xerox, photo, or black& white/color digital departments.

Managers of those operations watch the due times like hawks, as it is their responsibility to get the particular job done, and back out to dispatch in a time frame that allows dispatch to get it back to the customer on, or before, the due time. Once in the hands of dispatch, it's up to the dispatchers to provide the drivers to get the job back to the customer on time. All OCB vehicles are equipped with two-way radios for instant communication between dispatchers and drivers.


Leased, then Bought

OCB leases all of its vehicles from Enterprise Fleet Services under a 36 open-end lease. At the end of the lease, Moylan usually extends the lease for an additional six months. At 42-months, OCB pays the residual and takes title to the vehicle. In reality, it's a 42-month open-end finance lease with depreciation being zero at the end of 42 months. The normal life of an OCB vehicle varies from 150,000 to 250,000 miles, depending on the make and model, with the trucks tending to be run up to the quarter million-mile mark.

Moylan additionally operates a managed maintenance operates a managed maintenance program through Enterprise. All OCB vehicle maintenance, repair, tire replacement, DMV charges - virtually everything related to the fleet - are paid by Enterprise, which provides Moylan with a consolidated, line-item monthly billing in conjunction with the lease billing. Moylan touts the system, saying, "There are three distinct advantages to the system: First, having Enterprise review all invoices and pricing, and being bundled into one lease, maintenance, and DMV bill. Second the advantage of having a 30-day 'float' on the billing. Third, the relative ease in monitoring and controlling overall fleet expense."


OCB Used Cars and Trucks

Enterprise Fleet Services auctions off the majority of OCB's retired vehicles. "One plus in using Enterprise services in this area is their ability to move vehicles to a different part of the country to take advantage of higher resale values than would otherwise be the case in Southern California." said Moylan. Occasionally, OCB will sell a vehicle to Tech 1, its maintenance service provider.

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